Why Friends is the evergreen content every marketer needs to loveTalk about spotting a hole in your pipeline: Netflix recently paid $100m to extend its contract to show Friends for one more year on its service. $100m. $2.74m per day. For Friends. Which ended 15 years ago. Which we watched for free at the time.… Continue reading Forever friends… Have you got your evergreen content strategy right?
Gutenberg: a major change to WordPress coming soon On the 19th November, WordPress is going to make a major change to how we interact with the world: the CMS is changing and will look and behave very differently. That matters because WordPress powers 30% of the entire internet. What is the CMS? The CMS or… Continue reading Gutenberg: a new window on the world
Walking past Salvatore’s On Monday mornings, I walk past Salvatore’s. On Wednesday mornings, I walk past Salvatore’s. On Thursday mornings, I walk past Salvatore’s. On Mondays, Salvatore gives me a quick wave or a smile through the window. On Wednesdays, I don’t see him. On most Thursdays, Salvatore is at his door and he says… Continue reading CRM, Italian style
Marketing for small law firms is essential to their continued success. The ways in which small law firms can market themselves vary from communications, advertising, digital and print marketing, or through face-to-face business development, and word of mouth or client relationship management. The challenge is often that small law firms won't necessarily have the experience… Continue reading Marketing for small law firms – we can help you with that